Tag: steli efti

Where’s the best place to focus training efforts, sales or product? BTM Event: Close.io’s Steli Efti

Building the Sales Machine (BTM) Event Series: we post clips of the best questions that where answered during our live events, so you can take the best ideas back to your teams and companies for further discussion. Training on sales or training on product? (37:54) Prioritize for effectiveness A new sales person does not have