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August 11, 2015

Give your sales team “reasons to call”

By Evan Bartlett BuildingTheSalesMachine.com  0 Comments
I often say that there are no shirctuts in sales. Optimizing your sales team takes hard work and consistency, and it usually takes a couple of months before you see any change.  That being said, one of those rare short term techniques that often goes overlooked is giving your team fresh Reasons to call ,
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August 5, 2015

BTSM Interview: Former Head of Inside Sales at Twitter – Jorge Soto

By David Greenberger BuildingTheSalesMachine.com, Interview  0 Comments
ICYMI, our goal at Building the Sales Machine is to enable sales leaders in the tech community to help and learn from each other. We’re all in this boat together trying to help revolutionary companies disrupt the norm to make people’s lives easier, better, more fulfilling. We’ll aim to help bring some of these great
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August 4, 2015

Your CRM is filled with bad data

By Evan Bartlett BuildingTheSalesMachine.com  0 Comments
In recent years, a lot of the hot topics in sales have focused on getting leverage out of your sales team through technology. It all sounds really sexy, who wouldn’t want to get 2x or 3x out of the most expensive asset in a company (its sales people)? The issue is that most of these
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July 28, 2015

“Work Ethic IS a Talent!” – BTSM Interview w/ Douglas Freeman: VP of Sales, The Muse

By David Greenberger Interview  0 Comments
Our goal at Building the Sales Machine is to enable sales leaders in the tech community to help and learn from each other. We’re all in this boat together, trying to help revolutionary companies disrupt the norm. To make people’s lives easier, better, more fulfilling. We’ll aim to bring some of these great teams, leaders,
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July 27, 2015

Sales is not a numbers game.

By Sales Machine BuildingTheSalesMachine.com  0 Comments
I figured that would get your attention… Anyone who’s been in sales long enough has heard that phrase, and many of us truly believe it. Sales is a numbers game implies that it’s all about the volume. The reality is that numbers are only a part of the equation, part of the time. Some of
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July 22, 2015

What to look for in sales dialing software

By Eric Friedman BuildingTheSalesMachine.com, Featured, Sales  0 Comments
When I started building the local sales machine at Foursquare, I looked at a market map of almost every single dialing software out there. Things that stood alone, widgets in CRMs, physical VOIP phones from companies like Fusion Connect, mobile apps, and everything in between. It was an arduous process that I wouldn’t wish on
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July 14, 2015

The motivation triangle: the sustainable way to build a motivated sales team

By Evan Bartlett BuildingTheSalesMachine.com  1 Comment
After years of working in high volume short sales cycle sales, I’ve learned that motivation is a huge piece of the equation. These types of sales jobs are already difficult, but they tend to require handling a TON of rejection, and you won’t be able to handle that rejection unless you have a real reason
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July 8, 2015

How to hire sales people (or anyone)

By Evan Bartlett BuildingTheSalesMachine.com  2 Comments
Editors Note: This is a repost of a guest post I did for CloserIQ here. The only thing more important than hiring great front line managers, is knowing how to hire great sales people. We know that HR should focus on these areas, among others, but no amount of incredible management or training can over-come
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June 30, 2015

How to Build a Sales Development (SDR) team

By Evan Bartlett BuildingTheSalesMachine.com  0 Comments
So you’ve decided to start a lead gen team to help make better use of your closer’s time? While very simple in theory, the reality is that it’s complicated to coordinate and incentivize 2+ teams in a rapidly changing startup environment. Here are some basic tips to get things started on the right foot: Set
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June 23, 2015

5 Ways to becoming the best sales prospector

By Eric Friedman Featured  0 Comments
Sales prospecting is hard. That’s why when we came across the 5 ways Kyle Porter (CEO of SalesLoft & one of our sponsors) describes how to become the most sincere and efficient sales prospector – we listened. There are so many tactics and strategies to prospecting better – sometimes its about getting back to the
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